The Newcastle Environment Strategy is an ambitious roadmap that sets out a comprehensive pathway towards a more liveable & sustainable future by working towards net zero by 2040
We were tasked with creating an integrated campaign from ideation to delivery introducing the NES to the greater Newcastle community through tvc, outdoor, content & digital.
Working directly with members of the community the campaign strikes the perfect balance of clarity of message and local authenticity.
City of Newcastle
LightRise
LightRise STUDIO