CRE8TIVE engaged us early on to collaborate on a tv, cinema and social campaign to help launch Taylor, a new suburb in the Canberra region. With a focus on attracting New Australians we looked to reflect the demographic and cultural modelling in our casting. Harnessing a heightened visual documentary approach, we presented a simple story of connection between two different families through a distinct human lens. Other digital campaign assets were created from the content captured across the production.
CLIENT: Suburban Land Agency – ACT GOVERNMENT
POST PRODUCTION: LightRise STUDIO